The following is the answer and explanation for how much you will pay when someone clicks on your ad.
When someone clicks your ad, the actual amount you’re charged will be:
A. The minimum required to keep your ad position or 50% of your maximum cost-per-click (max. CPC) bid, whichever is higher.
B. The minimum required to keep your ad position but no more than 120 percent of your maximum cost-per-click (max. CPC) bid, whichever is higher.
C. The minimum required to keep your ad position, but never less than 50% of your maximum cost-per-click (max. CPC) bid, whichever is higher.
D. The minimum required to keep your ad position within the maximum cost-per-click (CPC) limit.
Correct answer
The correct answer is D: The minimum required to keep your ad position within the maximum cost-per-click (CPC) limit.
Explanation
When someone clicks on your ad, you’ll be charged the minimal amount required to keep your ad position within the maximum cost-per-click (CPC) limit.
Actual CPC is frequently less than maximum CPC since, in the Google advertisements auction, the next most you’ll spend is the very minimum to keep your ad position and any ad formats displayed with your ad, such as site links.
That was the answer and explanation for the question when someone clicks your ad, the actual amount you’re charged will be.
You can visit Google campaign manager sites to learn more about Google campaign certification.
